Meta tags are a special kind of HTML tag that provides more information about your websites, such as images and descriptions. Web crawlers and search engines make use of Meta tags to aid in indexing and provide valuable, pertinent information in their query items.
These are the kinds of keywords that may be found in the HTML tag of any web page and reveal to search engines the content of those pages. Meta tags are distinguished from generic keywords because they appear in places that site visitors cannot see, such as the page's source code.